Search engine optimization (SEO) and generative engine optimization (GEO)
SEO agency in Montreal and on the South Shore Found on Google. Recommended by AI.
Your customers still search on Google, but they are increasingly turning to ChatGPT, Gemini and Copilot with their questions. We optimize your website for both, with one strategy: be the answer, wherever the question is asked.
Two engines, one strategy
SEO and GEO work together
SEO helps people find you in Google search results. GEO helps AI engines recommend you in their answers. Both rely on the same foundations: a fast, well-structured website, content that truly answers your customers’ questions, and a strong online reputation.
That is why we do not sell them separately. Every page we optimize works for Google and AI at the same time.
SEO
Keywords, technical optimization, service pages, your Google profile and quality links to improve your search rankings.
GEO
Clear answers, FAQs, structured data, mentions from trusted sources and original content that AI engines can cite.
What supports both
Useful, credible content, a fast and well-structured website, and a brand people talk about. That is where we focus our efforts.
Case study · Riendeau Avocats
20%of clients now come through AI engines
For Riendeau Avocats, a criminal defence law firm, we worked on search rankings and AI visibility for specific searches, such as impaired driving. Today, around 20% of the firm’s clients come through ChatGPT and other AI engines, and we track those results.
- 2021a Gamache Média client since
- 5 → 35lawyers at the firm since our collaboration began
- 5 websitesspecialized websites, designed and optimized by our team

Our method
Six steps to become the answer
Every step works for Google and AI at the same time.
SEO and GEO audit
We analyze your website, your Google rankings and what AI engines say about you today, then build a prioritized action plan.
Keywords and questions
We identify the searches and real questions your customers use, whether they type them into Google or ask an AI assistant.
Technical optimization
Speed, mobile experience, structure, headings, tags and structured data: a website Google and AI engines can understand right away.
Content that answers
Service pages, blog posts and FAQs written by our team, supported by videos and podcasts produced in our studio.
Authority and reputation
An optimized Google profile, customer reviews, links and mentions from trusted sources: the signals that help people and machines trust you.
Tracking and reporting
Rankings, traffic, enquiries and visibility in AI answers, presented in clear reports in French.
- Our analytics tools:
- Google Search Console
- Google Analytics 4
- Semrush
- Google Business Profile
- AI visibility tracking
Montreal and South Shore
SEO in Montreal is a different level of competition
In Montreal, hundreds of businesses target the same searches as you. To stand out, you need pages about your real services and sectors, a strong Google Business Profile and content your competitors don’t have.
Our SEO agency is based in Saint-Lambert, a few minutes from downtown Montreal via the Victoria Bridge. We help SMEs on the island of Montreal, in Laval and on the South Shore with their search engine optimization, in English and French when their customers search in both languages.
Local searches
Pages by service and by sector, a complete Google Business Profile and customer reviews: what it takes to show up on the Google map when someone searches for your service in Montreal.
English and French
Some of your Montreal customers search in French. We optimize both versions of your website with the words they actually use, not a word-for-word translation.
AI answers
When someone asks ChatGPT or Gemini for a good business in Montreal, they name a few. We work to make sure yours is on the list.
Is your business on the South Shore? See also our web marketing agency in Saint-Lambert.
What you get, month after month
SEO is ongoing work. Every SEO and GEO engagement includes a report you can check at any time and a monthly meeting to decide what comes next.
- 01
Dynamic report
Rankings, traffic, incoming leads and visibility in AI answers, in a regularly updated report you can check even in real time.
- 02
Ongoing monitoring
Between meetings, we watch your rankings, Search Console and AI answers so we can react quickly to a drop or a technical error.
- 03
Monthly meeting
Every month, we review the results, the work done and the priorities for the next month with you.
- 04
Adjustments
Keywords, pages and content are adjusted based on what the data shows, not on a plan set in stone.
- 05
Competitor tracking
We follow the businesses that rank ahead of you on Google and the ones AI tools recommend, so we know where to focus.
Our 360° approach
Search visibility never works alone
Strong search visibility needs a solid website, original content and a brand people talk about. At Gamache Média, it all happens under one roof, with each service supporting the others.
Web design
A website built to be found
Fast, well structured and designed for search visibility from the very first mockup.
Web designContent creation
Content AI wants to cite
Original videos, podcasts and photos: exactly what Google and AI engines value.
Content creationGoogle Ads
Data that guides decisions
The keywords that convert in your ads help shape your content strategy.
Google AdsSocial media
A brand people talk about
The more people talk about you online, the more AI engines recognize you as a trusted source.
Social mediaWhat is the difference between SEO and GEO?
SEO aims to improve your position in Google search results. GEO aims to have AI engines, such as ChatGPT or Gemini, cite and recommend you in their answers. Both rely largely on the same foundations.
Will GEO replace SEO?
No. Google remains a major source of customers, and AI engines often draw on well-ranked websites to build their answers. Focusing on one without the other means leaving some of your customers to competitors.
How long does it take to see results?
Search optimization is a medium- to long-term investment. Technical fixes can make a difference relatively quickly, while content and authority develop over several months. We show you the progress in every report.
How do you measure AI visibility?
We regularly check how the leading AI engines answer your customers’ questions, and we track the visits and enquiries those tools bring to your website.
Do you guarantee the top position on Google?
No, and no one can honestly guarantee it. What we do guarantee is a rigorous method, transparent work and reports that clearly show how your results are progressing.
Do you write the content?
Yes. Our team writes your website pages, blog posts and FAQs, and our studio produces the videos and podcasts that support them.
Is my Google Business Profile important?
Yes, especially for a local business. A complete, active profile backed by good reviews improves your visibility in Google Maps, local searches and AI answers.
Be the answer
A no-obligation SEO and GEO audit to see where you stand on Google and in AI answers, and what we can improve first.
570 Avenue Victoria, Saint-Lambert






