I don’t have an online store. Is this still useful?
Yes. Many in-store purchases begin online: on Google, Instagram or in an AI answer. A polished Google Business Profile, local ads and a clear website bring customers to your door, even without online sales. The online store can come later.
Can my physical and online stores share the same inventory?
Yes. With Shopify and its point-of-sale system, your inventory, sales and customers stay in sync between your physical and online stores. We handle the setup and product migration.
When should we prepare for Black Friday and the holidays?
Ideally two to three months ahead. You need time to plan offers, produce photos and videos, build pages and warm up your audiences before competition drives up advertising costs.
Meta or Google: where should I invest my advertising budget?
They play different roles. Meta and Instagram introduce your products to people who weren’t looking for you yet. Google Shopping reaches people already searching for a specific product. At Vvög, we’ve combined both since 2021.
Can you migrate my store without losing my search rankings?
Yes. At G.H. Berger, we migrated more than 11,000 products from Magento to Shopify while preserving nearly 10,000 pages indexed by Google, with a complete page inventory and redirects for every old URL.
How much does a retail project cost?
It depends on your goals, catalogue and channels. We start with a meeting to understand your seasons, margins and customers, then provide a clear quote with the advertising budget separate from our fees.